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Resolutions: 737

Resolution Number

737 

Resolution Subject

Establishing an additional City Council Goal and Outcome for the 2013-2014 biennium

Date Adopted

11/4/2013 

Repealed By

 

Amended By

 

Resolution

RESOLUTION NO. 737

 

A RESOLUTION OF THE CITY OF UNIVERSITY PLACE, WASHINGTON, ESTABLISHING AN ADDITIONAL CITY COUNCIL GOAL AND OUTCOME FOR THE 2013-2014 BIENNIUM

 

 

            WHEREAS, in the City Council Goals and Outcomes for the City’s 2013 – 2014 biennium, the Council included as a goal directing the Economic Development Commission (EDC) to examine the availability of tourism resources and facilities, including athletic facilities, in University Place and the feasibility and desirability of promoting University Place as a tourist destination; and

 

            WHEREAS, the EDC reviewed the issue and recommended that the City consider retaining a destination tourism consultant to review the feasibility of University Place as a tourist destination; and

 

            WHEREAS, the City Council appreciates the work of the EDC, and the EDC’s recommendation remains under consideration; and

 

            WHEREAS, while considering the EDC’s recommendation, the City Council identified an additional need and opportunity arising out of the 2015 U.S. Open which will bring many thousands of visitors and press from around the country and around the world to University Place in 2015; and

 

            WHEREAS, the City Council has identified a need to work to establish and refine messaging and materials that can be communicated and provided to visitors and press in our City for the 2015 U.S. Open that convey the unique attributes of University Place; and

 

            WHEREAS, the development of such messaging and materials is often referred to as “branding” and is commonly undertaken by government and private industry; and

 

            WHEREAS, such branding activity is an essential element of the City’s preparation for the 2015 U.S. Open, and will be beneficial beyond 2015 in the City’s future planning; and

 

            WHEREAS, the City Council now desires to add an additional 2014 City Council Goal and Outcome to establish and refine messaging and materials that can be communicated and provided to visitors and press in our City for the 2015 U.S. Open;

 

            NOW, THEREFORE, BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF UNIVERSITY PLACE, WASHINGTON, AS FOLLOWS:

 

1.    The following additional 2014 City Council Goal and Outcome are hereby adopted:

 

Goal    

·         Develop branding messaging and materials to be provided to visitors and press coming to University Place for the 2015 U.S. Open.

 Outcome

  • Approve a branding plan, including messaging and materials, to be provided to visitors and press coming to University Place for the 2015 U.S. Open. 

2.     Effective Date.  This Resolution shall be effective immediately upon adoption by the City Council.

 

ADOPTED BY THE CITY COUNCIL ON NOVEMBER 4, 2013.

 

 

 

 

                                                                                                _________________________________
Ken Grassi, Mayor

 

 

ATTEST:

 

 

_____________________________

Emelita Genetia, City Clerk

 

APPROVED AS TO FORM:

 

 

_____________________________

Steve Victor, City Attorney

 

 

Council Minutes

Regular Council Meeting Minutes-20131104-1142 

ResolutionID

Resolution:737-19020106-737 
Attachments
Content Type: Resolution
Created at 11/6/2013 9:12 AM  by Emelita Genetia 
Last modified at 12/3/2013 11:56 AM  by Emelita Genetia